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Califa Anu Bey is a vegan chef and successful entrepreneur who runs and founded Your Tasty Vegan, Inc., a plant-based food company that makes prepackaged food and desserts. It launched in 2018 as a vendor at vegan street fairs, farmers markets, and festivals in Los Angeles, Brooklyn, and Georgia. Your Tasty Vegan food was immediately a hit and became a popular regular vendor selling out each week, which opened another opportunity to have Bey’s food at spas and retreats. Now, Bey is opening a vegan cafe in Midland, Texas to share delicious vegan food and grow her food brand while continuing to produce her products for online sales.
Bey spent the last 23 years as a serial entrepreneur launching and running successful businesses. Her favorite, FurLifeLiving, was established in 2013 as a digital platform for animal lovers. Seen as “The Fur Cure” for people, she wanted to share a way to feel good every day, so the launch of the World’s First FurReality Show was born. “I am going to open my home and share my animals with the world so people can experience the euphoria, love, joy, and peace that I get when I sit and revel just watching them.” How was it done? Bey installed nine cameras around her house at the animals’ vantage points. With the cameras catching the live-action 24/7, she used the funniest parts of the footage to create short video clips and called it a series.
Shortly after, she founded FurLifeLiving Rescue Ranch and Resort, Incorporated, a nonprofit 501(c)(3) solution for animals and people who cannot afford them. Hailed as being “about that life,” she added to her list of accomplishments. As the responsibility of the animals grew, the inspiration to create a way to finance the nonprofit was born. Your Tasty Vegan started as a brand on social media. But the more people tasted her food, the more she knew that was the path. She took her two most loved items to a vegan event in Los Angeles and was given a significant thumbs up by John Salley, a well-known vegan activist. He said the caramel was her moneymaker. Bey didn’t waste any time creating recipes to package and sell at street fairs, farmers’ markets, and events as Your Tasty Vegan, Inc., including a vegan line of dog stew coming soon.
Turning the page to 2020 and not letting COVID-19 shut her down, Bey’s solution to the pandemic was to launch a line of plant-based vending machines. Being “about that life,” Bey believes her successive win will be in offering more satisfying plant-based desserts and food options where people have long wait times—like in airports, hospitals, and other places with high foot traffic. Thus, she has added Your Tasty Vegan Vending as a division of the corporation. Today, Bey is beginning to plan a major fundraising campaign to franchise her machines so they can be everywhere. With handpicked food options for the vending machines, she prioritizes vendors in plant-based and vegan businesses that are not in all the grocery stores.
She began her career as a journalist in 1993, then founded a public relations (crisis counseling, media advisory, political consulting) company with high-profile clients from celebrities to athletes to politicians to successful businesses and people in 2003. Although her life was at its fullest, steeped in an ego-stroking career, she realized, as an animal lover, that her sense of purpose wasn’t registering every day in her work life. In 2006, she started rescuing animals, and not long after that, she let her PR clients know she would not renew contracts. Thinking her time would be more inspired by the movement for animals, she began her new life.
Today, Bey is happiest when she is out in nature with her 12 rescue furry babies. She carved out a new wellness path by participating in endurance sports as a runner and cyclist. Bey enjoys eating primarily raw foods during the spring and summer months and creating recipes that exceed expectations as an avid detoxer. People see her as ageless, and she agrees. “I have not felt this energized, clear, or joyous ever. My lifestyle complements my purpose now.”
A percentage of every business endeavor’s profit is allocated to her nonprofit to benefit animals. In 2021, she donated an RV to her nonprofit to leave California and head south with her pack to build an animal ranch and open a vegan cafe. There is no doubt Bey is living her best life because she answers to no one but her pack, and she does that with joy.
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